$HARE on the LA TIMES

Everyone's streaming Pluribus, Vince Gilligan's highly anticipated AppleTV series and $HARE rides shotgun in the Los Angeles Times.

We have Rhea Seehorn to thank for the exposure right next to some of the biggest names in the biz. Yes, that Rhea. The one who spent six seasons as Kim Wexler in Better Call Saul and now impresses everyone as Pluribus fearless lead. Turns out she's equally brilliant at elevating independent projects behind the camera.

Here's what we love about this moment: It proves our theory — courageous storytelling attracts courageous collaborators. Rhea didn't just sign on to $HARE because the story is bold (though it is). She saw what we're building — a new model for how storytelling, the business of entertainment, and social change can actually work together.

When your executive producer is out there championing paradigm-shifting narratives and making major waves with prestige TV, you know you're in good company.

Thanks, Rhea, for bringing $HARE to the party and for getting us to share an entire sentence in print with mythical Better Call Saul!